Creative Director with over 15 years of experience leading teams and building ideas that connect across cultures. I currently lead an independent creative agency with offices in Singapore and Malaysia, partnering with brands such as Heineken, Tiger Beer, Guinness, Marriott, and Kraft Heinz.

Focused on turning strategy into stories people care about, I’m passionate about growing teams, building strong client relationships, and creating work that drives real brand impact. I’m also completing the Executive Programme for Design Leaders at Future London Academy to continue evolving as a creative leader.

→EDUCATION

FUTURE LONDON ACADEMY - Executive MBA for Creative Leaders - 2025-2026

MIAMI AD SCHOOL - Creative Director Programme - 2025

MIAMI AD SCHOOL - Advertising - 2010-2011

UNIVERCIDADE - Graphic Design - 2005-2009

→AWARDS AND RECOGNITION

SPIKES ASIA - Bronze | Social & Influencer - Real Time Response
22:31

SPIKES ASIA - Bronze | Strategy & Effectiveness - Use of Social & Digital Platforms
22:31

SPIKES ASIA - Shortlist | Strategy & Effectiveness - Breakthrough on a Budget
22:31

SPIKES ASIA - Shortlist | Strategy & Effectiveness - Market Disruption
22:31

SPIKES ASIA - Shortlist | Brand Experience & Activation - Social Behaviour
22:31

SPIKES ASIA - Shortlist | Brand Experience & Activation - Market Disruption
22:31

THE ONE SHOW - Shortlist | Direct Marketing - Social Media Post
22:31

THE ONE SHOW - Shortlist | Social Media - Single Post
22:31

THE ONE SHOW - Shortlist | Social Media - Active Engagement / Call to Action
22:31

WEBBY - Honoree | Social Media - Food & Drink
22:31

WEBBY - Honoree | Advertising, Media & PR - Real Time Response
22:31

CLIO - Shortlist | Social Media - Real Time Response
22:31

ADFEST - Gold | Direct Lotus - Real Time Response
22:31

ADFEST - Bronze | Direct Lotus - Use of Social Media Platforms
22:31

GONG AWARDS - Gold | Mobile & Digital - Creative Effectiveness
22:31

GONG AWARDS - Silver | Best Use of Social
22:31

GONG AWARDS - Bronze | Brand Experience - Creative Effectiveness
22:31

GONG AWARDS - Bronze | Media - Best Use of Social
22:31

GONG AWARDS - Bronze | Direct - Best Use of Direct
22:31

THE ONE SHOW ASIA - Shortlist | Response - Real Time Activity
22:31

THE ONE SHOW ASIA - Shortlist | Small Budget
22:31

GONG AWARDS - Bronze | Film and Branded Content - Editing
GOLDEN SON

GONG AWARDS - Bronze | Film and Branded Content -Cinematography
GOLDEN SON

GONG AWARDS - Bronze | Film and Branded Content - Art Direction
GOLDEN SON

GONG AWARDS - Finalist | Film Online
GOLDEN SON

GONG AWARDS - Finalist | Film & Branded Content - Direction
GOLDEN SON

GONG AWARDS - Finalist | Film & Branded Content - Script
GOLDEN SON

SHOTS AWARDS ASIA - Shortlist | Ad of the year - Editing
GOLDEN SON

FIAP - Silver | Film Craft - Editing
GOLDEN SON

BRAZILIAN CREATIVE CLUB - In Book | Film Craft - Editing
GOLDEN SON

GONG AWARDS - Silver | Gong for Good - Brand Experience & Activation
PROJECT OUTRIDERS

Lürzer's Archive - Christmas Issue - Vol 6/18
YOU VS BRAIN

Spikes Asia - Shortlist
GET THE FEELS

BRAZILIAN CREATIVE CLUB - Bronze | Branded Content
THE BIG KING

BRAZILIAN CREATIVE CLUB - Shortlist | Direct
THE BIG KING

Wave Festival - Bronze | Branded Content
THE BIG KING

BEST ADS ON TV | BEST AMBIENT
12 MILES

BEST ADS ON TV | BEST OUTDOOR
THE BIG KING